Pulsar Electric Launch Planned - KTM, Husqvarna EVs Incoming Auto will maintain a fine balance between IC engine vehicles and EVs

Auto is one of the most prominent two-wheeler and three-wheeler manufacturers in the world. Though India is their biggest market, they also have a global presence unlike any other. exports to about 70 countries around the world. This is why claims that they are The World's Favourite Indian.

Auto recently inaugurated Chetak Technology's new manufacturing facility at Akurdi. This manufacturing facility has been created for EV development and production for 's subsidiary company Chetak Technology. Rakesh Sharma, exec director at Auto, Sharma revealed what Auto has on its plate right now and what it expects to be in the future.

Auto EV Portfolio

The Indian automaker is keen on maintaining a synergy between both its EV portfolio and IC engine vehicles portfolio. Sharma also expressed Auto's reservations as to why they're not going all hands on deck with EVs just yet. This is because the transition from IC engine vehicles to EVs is not yet happening at a pace to justify the outright change in strategies.

But Auto realises the significance of EVs in markets like India where it is raining EVs and not in a good way. To provide undivided attention and developments, decided to create its subsidiary Chetak Technology. With Chetak Technology, aims to make it a global hub for EV design, development and production.

believes that the scope of ICE vehicles will not get over in a hurry. Even optimistically considering that 50% of the bikes somehow become electric by the end of 2030, the other half will still be reliant on IC engines. Auto is also expected to learn a lot of things from its new partnership with Yulu allowing it to integrate them with their product solutions. They will be launching a new EV later this year, exclusively for Yulu.

is also expected to expand Chetak's EV portfolio both vertically and horizontally. Sharma also hints at possible sub-segments within Auto or Chetak Technology in the form of Pulsar Electric two-wheelers while RE branding will still adhere to three-wheelers. He also mentioned that KTM is keen on electric motorcycle and so is Husqvarna electric scooter (spied testing in pune). According to him, is still not in talks regarding EVs with its British partner Triumph.

Chetak's Global Expansion

Chetak technology is toying with the idea of selling Chetak EVs overseas. Particularly, ASEAN markets where scooters form more than 90% of the market share in countries like Vietnam. Even though Auto is still young in ASEAN markets, with supply-chain stabilisation, we can expect to jump into this popular market with its EVs.

If Pulsar electric will become a reality, we can expect to base it on the existing Pulsar range of motorcycles with the same chassis and even body panels too. We can also see similar hardware like brakes and suspension that are currently doing duties in the Pulsar lineup. It will be interesting to see a mainstream manufacturer like to expand its EV portfolio from just electric scooters to motorcycles.